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Why partner with the ESSEC Sports Chair?
Why partner with the ESSEC Sports Chair?
Alain CONTENSOUX,
Technical National Director
The partnership between the FFBB and the ESSEC Sports Chair yields major institutional, operational, and commercial benefits for the federation. Our collaboration provides the FFBB with distinct advantages, such as direct access to high-level academic expertise and strategic research; corporate networking and synergy. In addition, the FFBB and the Chair have been running studies and projects on the 2031 World Cup preparation in order to optimize the event's revenues. This is a great asset for the FFBB.
Why partner with the ESSEC Sports Chair?
Why partner with the ESSEC Sports Chair?
Overview: The FFBB is the governing body of basketball in France, responsible for the sport’s development, training, and organization of national competitions.
Partnership with the Chair: The Federation collaborates with our students to provide hands-on exposure to sports governance and to explore the challenges of developing a major team sport in France.
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